Friday, March 23, 2007

Albert Einstein

"The secret to creativity is knowing how to hide your sources."

Albert Einstein

I think that sums up marketing (and the purpose of this blog) very well.


cachao said...

as with every other genius, Einstein knew where to steal from .

"Nothing is lost, nothing is being created, everything is being transformed "
Jean baptiste Say , French economist (1767-1832)

Rather than just replicating other record companies campaigns, we just have to dig deeper and adapt other great brand campaigns to the specific nature of each one of our artists
At least that would not appear as Music Marketing Checklist 101

Ryan Wright said...

Daniel! Nice to see you around mate! bisous! :-)